Case Studies

Real World Marketing Project: Integrating Learning into Real Business Market Practice

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Marketing Program, School of Business Administration organized the opening ceremony for the “Real World Marketing” project, which integrates knowledge from 4 core marketing courses

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D.O.T Project 2025 AI Content Creation Competition under the theme “AI for Better Life”

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The School of Business Administration and School of Communication Arts, in collaboration with COM7 Public Company Limited and AMD Thailand, organized the D.O.T Project 2025

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BU Elevates Local Cultural Value at SX Sustainability Expo 2025

School of Humanities and Tourism Management participated in a panel discussion at SX Sustainability Expo 2025, presenting a successful model for sustainable

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Bangkok University Elevates International Cheerleading Standards at “30th ANNIVERSARY CHEER GRAND”

Instructor Sarawut Samniangdee from the Talent Development Department for receiving the honor from the Thailand Cheerleading Association to serve as a Cheerleading Judge at the international cheerleading competition “30th ANNIVERSARY CHEER GRAND.”

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Bangkok University collaborates with Siriraj to create innovations for Thai society

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Promote academic cooperation and develop partnerships in education, research, and academic affairs

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BU Alumni Story – Success Story of BU Students

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two sibling alumni with Master’s degrees from the School of Business Administration at Bangkok University, are the owners of TIENGNA VIENNOISERIE

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Enhancing Financial Skills and Showcasing Creative Content Creation at Thairath Money Campus Tour 2025

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This activity was organized by Thairath Money to inspire the new generation with financial knowledge under the concept “#GoodFinanceGoodLife.”

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CNM Students Create Storytelling for ICC Brand through Review Content and Affiliate Marketing

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The Communication and New Media Department, Faculty of Communication Arts, in collaboration with I.C.C. International Public Company Limited organized a hands-on workshop titled “From Stories to Sales: Creating Storytelling for ICC Brand through Review Content and Affiliate Marketing.”

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Give-Take Project: Creating Good Deeds and Expanding Sharing Spaces

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Moving forward to create a society of sharing and sustainability

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BU Delivers Anti-Drone Guns from Extended Research to Military for Operational Use

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Bangkok University has successfully developed and invented an Anti-Drone Gun, an innovative defense technology that addresses urgent needs in countering aerial threats.

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Graduate Student Orientation for Academic Year 2025

The Graduate School of Bangkok University organized an orientation activity for new students of the 2025 academic year under the concept “Spark to Sustain: Ignite Your BU DNA”

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